On May 20, Proya Cosmetics signed a strategic cooperation agreement with Bota Bio at its Hangzhou Longwu R&D Center. This marks Proya Cosmetics's first strategic partnership with a synthetic biology firm. The collaboration will focus on the integration of synthetic biology and AI technologies, with the goal of jointly advancing the innovation and application of cosmetic and bio-aesthetic materials. Attendees at the signing ceremony included Mr. Hou Yameng, General Manager of Proya Cosmetics, and Dr. Cui Hao, Co-founder and CEO of Bota Bio, along with other senior executives from both companies.
Amid global trends toward technological advancement and sustainable transformation in the beauty industry, Proya Cosmetics has long regarded open collaboration as a vital path to breaking through technical barriers. This partnership seeks to combines Proya Cosmetics's deep market insight and R&D expertise in the cosmetics sector and Bota Bio's cutting-edge capabilities in synthetic biology. Together, they aim to build an innovative matrix of bio-based functional active ingredients, accelerate breakthroughs in cosmetic and bio-aesthetic materials, and promote the implementation of diversified application scenarios, ultimately delivering more efficient, greener, and safer products to a wider range of consumers.
The partnership will focus on technological advancement, consumer demand fulfillment, and corporate social responsibility. In terms of technology upgrading, synthetic biology has the potential to reshape the production paradigm of cosmetic ingredients. Through this collaboration, the two parties aim to offer replicable technological solutions and help elevate China's beauty industry from a position of following to one of leading. To better serve consumers, the two companies will work closely to transform synthetic biology into product-driven innovation that addresses diverse skincare needs, bringing consumers safer, more effective, and more sustainable beauty solutions. In fulfilling social responsibility, the partnership will also actively promote green manufacturing and circular economy practices, with the goal of minimizing environmental impact and advancing the sustainable development of the beauty industry.
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